Silvia: A strong purpose is key to developing engagement and I am very excited about our new purpose, which I find much more compelling for both the company and for all of us as employees. As a leader, I feel the responsibility to create a positive environment where people can grow and develop, feel included and heard, and where they are happy to come to work every day.
For example, in Italy we have developed many initiatives to help create a positive environment, including well-being initiatives - from yoga classes to mindfulness programs – and monthly sessions where colleagues can meet and talk with members of our leadership team. We also have a local awards program where employees can share their success stories and be recognized for their achievements.
Snacking Made Right is starting to guide our decisions and behaviors as we strengthen our programs around mindful snacking and sustainability in a holistic way. As a country leader, it's my duty to act in alignment with our Purpose and lead by example. On the brand side, we recently launched our 100 percent Italian Wheat claim for ORO, a well-known traditional Italian brand of breakfast biscuits. And from a people perspective, we rolled out a new project to make our office plastic-free, working with our suppliers to replace plastic disposables such as plates and cups in the company cafeteria, and distributing reusable water bottles to all employees.